You're exactly where you need to be. I'm so glad you're here.

Watch the video.

This is meant for you.

Here’s what’s happening and no one is talking about it.

You pour your soul into your music

You plan the perfect release strategy.

You create an unforgettable live experience.

You craft the announcement and then only 6% of your followers see it.

Meanwhile, everyone's telling you touring is "back" while conveniently ignoring that costs have exploded and profit margins disappeared.

Even successful tours are barely breaking even.

But nobody wants to admit that out loud.

And your biggest fans who would drive 3+ hours to see you play have to find out through someone else’s IG story.

So you're told...

1. Post more and then fall into the “Content Creator” trap which is burning you out

2. Pay for expensive ads to boost your vanity metrics (streams, followers, & views).

3. Reach out for playlist placements and pray your song blows up.

And all of that is a waste of money, time, and energy. (Reddit tends to agree with me)

This is about platforms that literally profit from keeping you separated from your own fans. (Yes, they do this on purpose.)

Your fans deserve more than being data points on a dashboard.

They want to support you year-round, but don’t have a reliable way to do so.

If you want the freedom to create more music, work on your business, and outsmart the industry...

Build a direct line to your real fans and treat it like the most valuable asset you have.

This isn't about you or your music not being good enough.

Meet your fan relationship & revenue strategist

I’m Dakota Nash and I’m obsessed with building fan clubs that mean something.

I’m not just another “music marketing expert”.

I’ve been in your shoes as an artist, music lover, & fan.

I know what it’s like to pour your soul into your craft and still wonder...

“Where the hell are my people?”

That’s why I do what I do.

I help artists stop relying on the algorithm to connect with fans and start building a fan club that’s so tapped in, so loyal, it feels like family.

The kind that buys your merch, shows up early to your sets, and shouts every word like it’s the gospel.

And yeah, I’m a little spicy when it comes to music marketing advice.

Because most of it? Trash.

I'm here to help you build:

• Something real.

• Something profitable.

• Something sustainable

• Something that feels good for your soul and your wallet.

It all starts with your humble email list

Why email?

Your email list is your underground VIP club and nobody can shut it down.

• No algorithm. Every fan gets your drop, no “boost” required.
  

• Opted-in & all-in. Your real ones choose to be here. They want the behind-the-scenes, unreleased, and exclusive offers.
  

• You own the club. You’re not renting it. It’s yours.
  

• Run it from anywhere. Your bedroom, the green room, plane, tour bus, or the beach.
  

• Built-in loyalty. More than promos and marketing. it’s a backstage pass that nurtures real connection.

• Sales that convert. Email is where fans buy. The channel that turns hype into income.

Let’s be clear: this isn’t about sending “newsletters.”

It’s about building a space where you call in your superfans and they feel chosen.

Where they get the first listen, the inside scoop, and the kind of access that makes them proud to say...

"I was here before the world caught on."

It would be really insane for an e-com biz or any biz to not have an email marketing strategy in place.

That’s thousands of dollars left on the table.

Think of all the brands you’ve signed up for like the ones that hit your inbox weekly (or daily) with new drops, holiday deals, exclusives, and sneak peeks.

Now think of everything you can offer from your music career:

• Merch & vinyls

• Exclusive tracks

• VIP

• Meet and greets

• Patreon memberships

• Tour dates

• Lessons

• Sample packs

• Pop-up shows

• Anything you dream up

All of that has VALUE.

And your email list is how you protect it, share it, and sell it directly.

This is CEO energy.

It’s how you build community, make money, and stay in control all on your terms.

Only 10% of artists are using email effectively right now.

This is your unfair advantage.

Not being louder. Not being trendier. Just smarter.

Let me show you how...

You're the CEO

Artists 2 Fans Signature System

Artists2Fans is your all-in-one system to build a fan club that actually pays you back.

We’re talking full email ecosystem support—strategy, copy, design, fan loyalty, automation, maintenance, segmentation, and implementation—all dialed in to help you build a fan-powered career that gives you more freedom to stay in your zone of genius.

• You’ll feel confident af in your email strategy

• You’ll talk directly to your ride-or-dies.

• You’ll stop chasing trends and start creating from what lights you up
  

The deeper the connection with your fans = More control on how you make a living from your music.

Here’s what happens when your email system finally aligns with your vision:

Artists2Fans isn’t just a service. It’s your key to long-term growth.

It evolves with you, scales with your dreams, and keeps your art in the driver’s seat.

”Dakota has a strong work ethic, integrity and is committed to excellence. Their personality and ability to make people feel at ease is impressive. They bring an element of sunshine to all they do. ”

- Kelsea Johnson, West End Theater

"Dakota consistently seeks feedback and is always up for a new challenge. They consistently took my input and applied it immediately while coming up with their own ideas on how to execute our game plan. Dakota is a pleasure to work with and a great teammate as well.”

- Sean Stemas, PhotoShelter

Your 30 day fan club transformation

In 30 days, I’ll build the foundation of your entire email system curated with your goals in mind.

One that connects you directly to your fans, sets you up to earn more, and keeps things flowing without burning you out.

The 4 phases of the Artist 2 Fans system:

Phase 1: Stop Guessing. Start Knowing

What you'll discover: Why some fans buy everything while others just lurk, plus the hidden money you're leaving on the table. We'll uncover which platforms and messages actually move the needle for YOUR audience, find out what your biggest fans wish you offered, and spot the exact moments you're losing potential superfans.

Phase 2: Build your Money making fan club

What you'll get: A system that turns casual listeners into paying fans while you focus on creating. We'll clean house on your list, set up flows that work 24/7 to welcome new fans, remind buyers what they're missing, turn followers into paying fan club members, and create irresistible ways for people to join your world.

Phase 3: Create Raving Superfans

What happens: Turn "I like your music" into "I'll buy anything you release" and "I never miss a show." You'll craft a fan magnet so good fans will thank you for taking their email. We'll send the right message to the right fan at the right time, and know exactly whether you're talking to your ride-or-dies, fresh ears, or supporters who actually open their wallets.

Phase 4: Never run out of things to say

What you'll have: Consistent fan engagement that builds anticipation and drives sales. We'll turn every release into an event your fans can't wait for, send emails fans actually want to read, and see exactly what's working so you can do more of what makes you money.

My Bold Promise

I’ll help you own your audience and turn your email list into a money-making fan club in 30 days so you can connect deeper, sell with ease, and finally stop chasing the algorithm.

What it takes to build your fan club

Every artist is at a different stage in their career, so pricing depends on your goals, tech stack, and how involved you want me to be.

I work with artists who understand that putting a few thousand into a fan-first ecosystem (like email, offers, and experience) isn’t a cost.

It’s a cheat code.

Because when you create intimacy and exclusivity, people will be begging to support you.

If you’re still treating your art like a hobby, I’m probably not your person.

But if you’re ready to build a freedom-filled, fan-powered career then we can make some magic happen.

I only take on 3-4 artists at a time.

Because real fan club magic doesn’t happen on autopilot.

It takes care, creativity, and a fuck ton of strategy.

Your biggest fans deserve nothing less.

Pricing typically starts at $1k+

Frequently asked questions

How is this different from any other marketing agency?

Most email marketers blast promo-heavy content and obsess over pixel-perfect design

I focus on building genuine fan relationships that lead to real support and sustainable income.

I don’t do sleazy funnels or hypey tactics.

I build fan-first systems rooted in authentic connection and gives value to the fans.

Revenue naturally follows.

When we work together:

• You get me, not an assistant or outsourced team.

• You get my full brain, strategy, and creativity on your project.

• You get direct access to me, because life happens and timing matters.

How long does it take to see results?

Some clients start seeing increased engagement and sales in the first few weeks especially from the welcome flow or a merch-driven campaign.

That said, this is a long-term play. We're building systems that keep paying you back, not just quick wins.

Beyond the money wins, you'll have direct access to your most devoted fans. No more wondering if they saw your announcement. No more empty shows because the algorithm buried your post.

The peace of mind alone is worth the investment.

Do I need a big following for this to work?

Nope. You just need people on your list who actually care. I've worked with artists who had under 1,000 fans on their list and still made serious income because their connection was strong.

Any size list can work wonders for you.

It’s about depth, not just reach.

Do you design emails?

I’m a strategist and copy specialist first. My magic is in the words, not the visuals. That said, I’ll make sure everything is clean, clear, and easy to read. If you want something more designed, I can either guide you through a simple layout or bring in one of my trusted designers.

But here’s the truth: Great copy beats pretty graphics every time.

Especially when you’re an artist speaking to real fans.

What I write will feel like you.

Like a handwritten love note from backstage.

That’s the stuff fans remember.

Do I still need to post on social media?

Yes. But with a purpose.

Social media is your front door.

Email is your house party.

You still need to show up on social to invite people into your world, but instead of posting just to keep up with the algorithm you’ll be posting to drive traffic to your fan club and email list.

No more hoping for your post to go viral.

We’ll create a system where your socials become a steady stream of “casual fans” joining your list and that’s where the real connection (and money) happens.

So yes, social still matters but now it’ll work for you, not the other way around.

Can I book you for a one off project or specific campaign?

Yes! I offer welcome flow builds, custom campaign strategy for tours, launches, releases, and other offers if you’re not ready for the full Artists2Fans experience.

You can start small and grow from there.

In fact, I encourage you to take on a test project with me.

James Blake Has 700,000 followers but can't reach his fans

When I saw his Instagram post, I couldn't believe it.

700,000 followers. Only 3,000 views.

If a Grammy-winning artist can't reach his own audience...

What chance do the rest of us have?

And that's when I realized artists are making 5 mistakes that keep them broke despite big followings.

Inside my free guide "10K+ Followers and Still Broke," I'll show you:

• The follower trap keeping you broke (and how to escape it)

• The psychology trick to have fans begging to join your fan club.

• How to stop draining your energy and start turning casual listeners into paying superfans.

James Blake's advice?

"The humble mailing list is your way out of this."

I agree with James.

This guide + my free 7-day email course will show you how to avoid these mistakes and build a fan club people are begging to join.

My Guarantee

Here’s the deal: I love writing emails. I love building strategy.

But what I love even more?

Helping my partners grow their lists, make sales, reach their goals, and create on their terms.

I want my partners to win.

By which I really mean: I want you to win.

While I can’t guarantee specific numbers or conversion rates (because every artist and audience is different), I can guarantee this:

You’re not just getting another music marketer who promises you riches and then bounces when it’s time to deliver.

You’re getting a dedicated partner who’s all in on your vision, your voice, and your long-term success.

I’m in this with you.

Unlike most agencies, you’ll work directly with me. Honest collaboration, clear communication, and thoughtful strategy that meets you where you are.

I’ll ask the right questions. I’ll push when needed. And I’ll go the extra mile because that’s how I roll.

All of that to say, If you’re looking for a partner worth their weight and is a team player, then you’ve found them.

What if this one call changes everything?

Your fans are out there waiting for a real way to connect with you.

Some are missing shows. Some are missing your drops. Not because they don't care, but because there's no system connecting you to them.

That's what we build.

This call isn't about being "ready" or "perfect"—it's about starting the conversation. We'll explore where your biggest fans are falling through the cracks, what's possible with a fan system built around YOU, and whether we want to build something powerful together.

You'll walk away with clarity and a better understanding of what's actually possible for your career.

Come as you are. Let's dream a little and see what clicks.

Not ready to chat?

Come hang out with me on socials!

Instagram and LinkedIn (aka the briefcase app 💼) are where I show up the most.

You’ll get a peek into my world: music, fan club gems, no fluff music marketing tips, and lots of dancing.

I infuse everything I post with joy, wonder, humor, and compassion because that’s what this work is really about.

Fair warning: You’ll want to be my friend and guess what? I’m here for it.

Whether you’re watching from the sidelines or ready to jump in, know this:

I’m always just a DM or email away.

Meet you under the disco ball 🪩

Latest IG posts : @talk_nashty2me